Financial development is a fun--and complex--activity. At the YMCA, we're all about trying to raise resources (heck, let's just say it, money!) so that we can do good work for people. How we get people to donate money for that good work is a combination of art and science and relationships and good luck and many other factors.
I've started this blog to create a "thinking place" about all of this. I welcome your feedback, ideas, suggestions, additions, deletions (?), and perspective.
Let's start with some very good news. Scarborough Consumer Research reported this week that the people who live in Minneapolis/St. Paul are among the most generous in the nation. In fact, our Twin Cities ranks #2 (just behind Salt Lake City) in the making of charitable contributions. 65% of Twin Cities households made a donation in the past 12 months. That compares to the national average of 56%.
We can be proud of our community, thankful for the many generous people, and inspired to get our Y philanthropic message out even more aggressively.
Thanks for the update, Steve! This is exciting news. It's great to think that the YMCA of the Greater Twin Cities is one of the largest YMCAs in the country not only because of our Cities' needs, but because of the generous people who live here.
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